Net.Set.Go - The latest in Digital Marketing, from Rage.
January 2018
January 2018 | VOLUME 8 | ISSUE 3
Digital Industry News
Imagine marketing messages getting sharper ROI with AI and machine learning in the near future. If that isn’t enough imagine a real time content pipeline that can create everything from apps to AR for multiple departments within the same company, at the touch of a button! The future is looking brighter for the digital marketer. Read on to find out more.
A program run with AI and machine learning can automatically work out which of your current marketing messages need to go to which audience – and on which digital platform… >>
Blockchain technology is now presenting advertisers with a host of new ways to both diversify and secure their platforms as they look ahead towards the next 12 months… >>
A real time content pipeline that can create everything from apps to AR for multiple departments within the same company, at the touch of a button?… >>
Following three years of successful big game spots, the brand’s CMO is now betting on digital to build exposure that includes partnership with Internet comedians Rhett & Link… >>
Within three years, about 40% of consumers will use a voice assistant as an alternative to a mobile app or website, according to the results of a Capgemini survey… >>
As mobile developers and publishers wrestle with how to keep users engaged with their apps, Mavin co-founder and CEO Shailesh Nalawadi said it’s time for new strategies… >>
To facilitate real-time access for everyone to internal information and news about the Groupe, Groupe PSA has launched the Live ‘in PSA app, accessible via smartphone… >>
The “Detroit Auto Show,” looked a bit more like a technology trade show than a car show with sessions on artificial intelligence, autonomous vehicle systems, vehicle security and mobility… >>
