Standing in long winding queues to fill or submit job application forms may soon be a thing of the past. With the unprecedented surge in mobile phones, and the young generation having easy access to them, employers are now luring their prospective employees through the mobile. And this interesting trend is seen not only in technologically advanced countries, but in developing nations too. Get a quick round up of how India is adding to the rising figures of mobile applicants in our lead story in the mobile section.
This issue is also buzzing with a lot of interesting news such as how insects and reptiles are playing role models for the future of robotics and how the fading of English as the dominant language online is affecting the tech industry. Do be sure to click on the other stories too.
Do let us know if you would like any additions or improvements in any specific areas of this news digest. We'll be happy to hear from you at
Aruna Kamath
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Digital marketing and advertising updates
Digital marketing and advertising updates
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The online dominance of English is fading: how will that affect your business?
With the online dominance of English quickly being eroded, is the tech industry getting lost in translation?
Mobile Marketing - News and views
Mobile marketing - news and views
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How to engage through mobile without overloading
Why The Apple Watch Is The New Remote Control For Everything
Google Searches in 19 Countries Now Happening More on Mobile than Desktop
Mobile Ad Experiences Are Often Terrible: Here's Why There's Hope
How Marketers Can Adjust To Google's Mobile Algorithm
The Future of job Applications: Looking for work goes Mobile in India
With search engines giving higher rankings to mobile friendly websites - mobile-based recruitment strategies are quickly evolving in India.
Tech talk
Tech talk
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Computers That Know How You Feel Will Soon Be Everywhere
This wifi sprinkler can cut water use 30%
Like a futuristic Band-Aid, this wearable patch relieves pain at the push of a button
The matchmaking app for people who want to make friends not love
Tech lessons learnt from ants, lizards and butterflies
The deeply hierarchical and highly organized world of the ant colony have many valuable lessons for the tech industry
Social media buzz
Social media's role as a shopping aid rising
Brand Missteps In The Social Media Spotlight: The New Rules Of The "Shame Game
The Anatomy of the Perfect Facebook Post
How The Right Social Insights Can Boost Your Click-Through Rates
Social Messaging Apps: The Role Brands Can Play
This and that
Ads featuring males faces, red backgrounds, and offers have higher conversion rates
Skype Translator is now live on Windows
Forget the Click! New Interactive Ads Want to Talk With You
The Rise of Emoji on Instagram Is Causing Language Repercussions
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