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Banner ads used to rule the online advertising space for a long time until they got edged by native advertising. But with a complete makeover, they've now emerged stronger than before. They've evolved by leaps and bounds and come a long way since the plain vanilla 300x250 static format. Here's why they are far from redundant, and can still make a powerful impact. Read about it in our lead story.
As you get a quick round up of happenings in the digital space, you'll also find answers to many of your questions. Why your Adwords campaigns are not working, what are the digital advertising trends that you must pay attention to, what you should keep in mind before developing a mobile app, and many such more.
Do keep us posted on your views and suggestions. Do drop in a mail at netsetgo@whatarage.com.
Aruna Kamath
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Digital marketing and advertising updates
Digital marketing and advertising updates
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Mobile Marketing - News and views
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Tech talk
Tech talk
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Social media buzz
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This and that
Google's latest project: Improving city life
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4 reasons why your AdWords campaigns are not working
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