Unilever Food Solutions (UFS) was looking to revamp their standalone Brand website for their premium tea offering – Pure Leaf. They wanted to run awareness and promotion campaigns on their Pure Leaf products to businesses and to drive traffic into a more enhanced and presentable website.
They were looking to;
We took up the website build and scope of work included;
We proposed a very natural theme for layout design – made rich with close up images of tea leaves, actual harvesting, tea servings, package shots. Using a darker background really brought life to the imagery for an exquisite presentation.
Content included Home page, product range, video features, tea serving advice, tea pairing suggestions, etc. for better content engagement.
The Pure Leaf website pages were built using the built-in features and functions of WordPress D2lite Platform. Front-end template was build and pages were authored as per approved design.
We interacted with the D2lite team efficiently to implement and meet set standards & processes – security scan, performance testing, optimization and SEO.
A performance comparison of the old website vs the new revamped website shows significant improvement in terms of engagement;