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- December 30, 2022
In this article, we’ll look at What CAPIs are, Some challenges with CAPIs and Using Data Warehouses to store CAPI events.
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- September 23, 2022
Website security is important and it extends beyond data protection and website integrity. Curious? Read on.
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- October 20, 2020
Apart from several other actual inaccuracies the premise on which this case has been built is designed more to titillate than inform.
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- September 22, 2020
‘Be Indian, Buy Indian’ (BIBI) is the branding mantra for ‘Vocal for Local’ (VfL) among a large swathe of Indian business and talking-heads. That not only misses the point of value addition that branding adds to a product but also trivialises the potential brands have for establishing India as a global powerhouse.
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- August 7, 2020
Globally, the response to the Covid-19 pandemic has, in most countries, been a lockdown of nearly all economic activity and shelter-in-place rules. In this environment, the hunker-down, increase share-of-voice strategy of previous recessions is unlikely to work, for the following reasons:
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Recent Posts
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